Oregon

B2B cold email software in Oregon

Verified federal data on the Oregon business market, plus outreach guides for its largest cities and service industries. Acqro researches every company on your list and writes each email from what it finds.

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How many businesses are in Oregon?

Direct answer

Oregon had 122,451 business establishments in 2023, ranking 24th among the 50 states and DC, with 31,855 of them employing 10 to 249 people. Source: U.S. Census Bureau County Business Patterns. Acqro is AI cold email software that researches each of those companies before writing to them.

Verified data

The Oregon B2B market in numbers

Business establishments
122,4510.0% vs 2022Census CBP 2023
Firms with 10–249 employees
31,855Census CBP 2023
Paid employees
1,697,911Census CBP 2023
Average annual pay
$64,724Census CBP 2023
Professional services firms
13,318Census CBP 2023, NAICS 54
Share of US establishments
1.5%Census CBP 2023

73.4% of establishments in Oregon have fewer than 10 employees, in line with the 73.0% share for the United States. The 31,855 establishments with 10 to 249 employees are where most B2B lists should start: large enough to have a budget and a defined buyer, small enough that an owner or department head still makes the call and reads their own email.

By employment, the largest sectors are health care and social assistance (16.9% of jobs) and retail trade (12.7% of jobs). Relative to the national mix, construction (6.8% locally against 5.5% nationally) and manufacturing (10.3% locally against 8.8% nationally) stand out, which makes them natural first segments for outbound.

The number of establishments changed by 0.0% between 2022 and 2023, slower than the +0.8% change for the United States. New and growing businesses are the accounts most likely to be choosing vendors for the first time, so pair that list with research on hiring, new locations and leadership changes before writing a single email.

Largest industries in Oregon

Sectors ranked by paid employment, compared with the national mix.

Top sectors by paid employment, Oregon. Source: U.S. Census Bureau, County Business Patterns 2023. Average pay is annual payroll divided by March employment. — = not published.
SectorEstablishmentsEmployeesAvg. annual payShare of jobsUS share
Health care and social assistance15,709286,220$67,63816.9%15.8%
Retail trade13,800214,932$39,04312.7%11.5%
Accommodation and food services12,533188,725$27,94011.1%10.4%
Manufacturing5,231175,491$77,98510.3%8.8%
Construction14,907115,773$76,6516.8%5.5%
Administrative, support and waste management services6,407113,693$47,3006.7%9.6%
Professional, scientific and technical services13,318108,128$96,4316.4%7.4%
Wholesale trade4,71974,862$85,5544.4%4.5%
Transportation and warehousing3,49774,215$59,3934.4%4.7%
Other services10,28268,622$43,1654.0%4.0%

Where Oregon businesses are concentrated

Counties ranked by number of business establishments.

Source: U.S. Census Bureau, County Business Patterns 2023. — = not published.
CountyEstablishmentsShare of stateEmployees
Multnomah County27,20422.2%442,844
Washington County16,35513.4%307,351
Clackamas County12,86210.5%158,159
Lane County10,1518.3%129,060
Marion County9,1767.5%117,012
Deschutes County8,5537.0%78,499
Jackson County6,5895.4%79,766
Linn County2,8462.3%37,099
Yamhill County2,7602.3%32,438
Douglas County2,6592.2%32,867
City guides

Cold email guides for Oregon cities

Each guide covers the county that contains the city.

Source: U.S. Census Bureau, County Business Patterns 2023.
CityCountyEstablishments in county
EugeneLane County10,151
GreshamMultnomah County27,204
PortlandMultnomah County27,204
SalemMarion County9,176
Industry guides

B2B service industries in Oregon

Establishment counts in Oregon for the service industries Acqro customers work in. Each links to an outreach guide.

Source: U.S. Census Bureau, County Business Patterns 2023. Counts use the closest official NAICS industry for each type of firm.
IndustryCensus industry (NAICS)Establishments
Commercial Real Estate BrokersOffices of Real Estate Agents and Brokers2,900
Law FirmsOffices of Lawyers2,211
Commercial Insurance BrokersInsurance Agencies and Brokerages1,644
Commercial Cleaning CompaniesJanitorial Services1,248
Management ConsultantsAdministrative Management and General Management Consulting Services1,013
Software Development AgenciesCustom Computer Programming Services819
CPA and Accounting FirmsOffices of Certified Public Accountants775
SEO AgenciesMarketing Consulting Services752
Staffing AgenciesTemporary Help Services466
Healthtech VendorsComputer Systems Design Services421
SaaS CompaniesSoftware Publishers416
Architecture FirmsArchitectural Services366
Financial Advisory FirmsInvestment Advice281
Logistics ProvidersFreight Transportation Arrangement281
Video Production CompaniesMotion Picture and Video Production243
Marketing AgenciesAdvertising Agencies240
Office Design FirmsInterior Design Services203
Commercial Waste ServicesSolid Waste Collection173
PR AgenciesPublic Relations Agencies144
Corporate CaterersCaterers143
Corporate Training ProvidersProfessional and Management Development Training141
Cybersecurity FirmsOther Computer Related Services118
Event Management CompaniesConvention and Trade Show Organizers102
HR ConsultanciesHuman Resources Consulting Services98
Payroll ProvidersPayroll Services77
Managed Service ProvidersComputer Facilities Management Services67
Translation ServicesTranslation and Interpretation Services59
Executive Search FirmsExecutive Search Services55
Merchant Services ProvidersFinancial Transactions Processing, Reserve, and Clearinghouse Activities46
Business Telecom and VoIP ProvidersTelecommunications Resellers46
Questions

Cold email in Oregon, answered

How many businesses are in Oregon?

Oregon had 122,451 business establishments in 2023, employing 1,697,911 people. Source: U.S. Census Bureau, County Business Patterns 2023.

What are the largest industries in Oregon?

By paid employment in 2023: health care and social assistance (16.9% of jobs), retail trade (12.7% of jobs) and accommodation and food services (11.1% of jobs). Source: U.S. Census Bureau, County Business Patterns 2023.

Is cold email legal in the United States?

Yes. The federal CAN-SPAM Act permits commercial email to business contacts without prior consent, provided the message identifies the sender accurately, uses a truthful subject line, includes a valid physical postal address and a working opt-out, and honours opt-out requests promptly. CAN-SPAM applies in every state and preempts most state commercial email laws, except provisions aimed at falsity or deception. This is general information, not legal advice.

Sources and methodology

Every figure on this page comes from a federal statistical release and is shown with its source and reference year. Figures the agencies withhold or publish with high noise are left out rather than estimated. Page updated September 17, 2026.

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