SaaS Usage Policy

This SaaS Usage Policy ("Usage Policy") supplements the Terms of Service and governs acceptable use of the Acqro platform. By using the Service you agree to comply. Violations may result in suspension, termination, or legal action.

1. Fair Use

Each plan includes a monthly allocation of email drafts, AI searches, and features for normal, good-faith B2B outreach:

Unused allocations do not roll over. Allocations are per-account. We may throttle or suspend accounts whose usage degrades Service performance for others.

2. Permitted Purpose

Acqro is for business-to-business sales and marketing outreach, personalized from public organizational and business context. It is not a profiling, screening, or decisioning tool about individuals.

3. Prohibited Use Cases

You must not use the Service, its outputs, or its data for any of the following:

• Individual psychological profiling. Inferring, scoring, or targeting based on a person's personality, psychometric traits, emotional or mental state, or any "special category" / sensitive characteristic (health, religion, political opinion, sexual orientation, race, biometric data).
• Consequential decisions about individuals. Employment, hiring, or recruiting; lending or credit; housing or tenancy; insurance; healthcare; or education eligibility. Acqro outputs must never be used to evaluate, screen, rank, or make/influence decisions about a person's livelihood or access to these.
• Minors. Targeting, or processing data about, anyone under 18.
• Political microtargeting or electioneering.
• Manipulation or exploitation. Messaging designed to exploit a recipient's vulnerabilities or to deceptively distort their decision-making.

These prohibitions exist both to protect recipients and to keep your account on the right side of laws including the EU AI Act, GDPR, U.S. state privacy and AI laws, the FTC Act, and employment and fair-lending statutes.

4. Anti-Spam Compliance

You must:

• Identify yourself accurately in every email (sender and organization).
• Include a valid physical postal address.
• Provide a clear opt-out mechanism in every email.
• Honor opt-outs promptly — within 10 business days at most, and immediately where the law requires (e.g., GDPR/PECR). Best practice is to suppress within 24–48 hours.
• Avoid deceptive subject lines.
• Have a lawful basis for contact. For EU/UK recipients, maintain a documented Legitimate Interest Assessment showing the message is relevant to the recipient's professional role. For Canadian recipients, ensure consent or a valid CASL exception applies.
• Do not email purchased, rented, or unlawfully scraped lists without a lawful basis.

5. Data Sourcing and Accuracy

• Use only public business sources and compliant data providers. Do not source contact or company data from behind logins or in violation of a website's terms.
• You are responsible for the accuracy and legality of contact data you upload or use.
• Maintain records of consent or lawful basis where required.
• Promptly remove contacts who opt out, bounce, or request removal; honor global suppression.
• Do not upload data about individuals under 18.

6. Email Content Standards

Content must not contain false or deceptive claims, phishing or social engineering, malware, content promoting illegal activity/violence/hate/discrimination, sexually explicit material, IP-infringing material, or financial scams. All AI drafts must be reviewed by a human before sending — you are solely responsible for the final content.

7. Deliverability and Reputation

Maintain a bounce rate below 3% and a spam-complaint rate below 0.1%. Do not use filter-evasion tactics (obfuscation, URL-shortener abuse, hidden text). Follow prescribed domain warm-up schedules.

8. API Usage

API access (Growth and Scale) is subject to documented rate limits. Keep API keys confidential and out of client-side code. Implement retry/backoff. Do not use the API to build a competing product. We may revoke access for abuse.

9. Account Sharing

Launch is single-user. Growth/Scale include team workspaces — each member should have their own login. Do not share credentials outside your organization or create multiple accounts to circumvent limits.

10. System Integrity

Do not reverse-engineer the platform, access other users' accounts or data, use unauthorized bots/scrapers, introduce malicious code, or perform load/vulnerability testing without written authorization.

11. Monitoring and Enforcement

We monitor aggregate usage (sending volumes, bounce and complaint rates, API usage) to maintain Service quality and compliance. We do not read the content of your emails; monitoring is limited to metadata and aggregate metrics.

12. Violations and Consequences

Depending on severity we may issue a warning, throttle, suspend, terminate (without refund), or pursue legal action for severe violations.

13. Reporting Abuse

Report suspected misuse to hello@acqro.com.

14. Contact

For questions about this Usage Policy, please contact us: